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Curriculum breve
  SANCHO ESPER, FRANCO MANUEL

Brief curriculum
SANCHO ESPER, FRANCO MANUEL

Personal data

E-mail:
Tel. No.
+34 965903400 x 3169
Tel. No.
+34 965903400 x 969503169
Location:

Current professional activity

Position:
PROFESOR/A CONTRATADO/A DOCTOR/A (LOU)
Dept.
MARKETING
Institutes:
No management activities found.
Groups:
UNESCO Code:
No management activities found.

Academic background

  • Doctorado Interuniversitario en Marketing
    Universidad de Alicante (26/06/2013)
  • Diploma Estudios Avanzados, Marketing
    Universidad de Alicante (30/10/2007)
  • Master Análisis Económico Aplicado
    Universitat Pompeu Fabra, Barcelona (25/10/2004)
  • Lic. Administración y Dirección Empresas
    Universidad de Alicante (22/12/2003)

Currently I am Prof. Contratado Doctor (LOU) in the Marketing Department of the University of Alicante (UA), having previously worked in the UA (AYU and AYU DR), in the Pompeu Fabra University (UPF) (ASO) and in the Carlos III University of Madrid (Scholar).

Regarding my training, I have a Bachelor's degree in Business Administration from the UA (2003), a Master's Degree in Applied Economic Analysis from UPF (2004) and a PhD in Marketing from the UA (2013).

In relation to my research activity I have been part of various projects both regionally and nationally in marketing and business as well as in teaching innovation. I have accredited by the CNEAI the section 2008-2016 (1 sexenio CNEAI).

I am part of the "Marketing" research group since 2011 where we have carried out various publications and communications in national and international congresses. I am also a reviewer of several journals of international impact as well as international conferences in the field of marketing and business (Journal of Business Research, Journal of Social Marketing, Spanish Journal of Marketing, etre others).

My main line of research focuses on the study of the strategic behavior of companies, particularly in contexts of new competitive entrances (Journal of Transport Economic & Policy, Bristish Food Journal, Agribusiness, among others). Also, I have been developing the line of consumer behavior and social marketing, where I have several publications (Journal of Social Marketing, British Journal of Social Psychology).

Finally, I am interested in highlighting my interest in research and international dissemination of our work, for which I conducted a research stay at the Catholic University of Córdoba (Argentina) in July 2010; and another stay at the Dublin Institute of Technology (DIT) between September and December 2015.