Pablo Guzmán Martínez holds a Degree in Tourism from the University of Alicante and has over 19 years of experience in hotel management. He is currently the General Manager of Pueblo Acantilado Suites, a resort specializing in vacation tourism and MICE, part of the Barceló Hotel Group. His expertise includes strategic management, cost control, and innovation in the hospitality sector.

In addition, he is an Associate Professor at the University of Alicante, where he teaches the course on Trends and Innovation in the Hospitality Industry. He has also been a lecturer in the Expert Program in Hotel Commercialization at the University of Alicante and has conducted several courses within the CDT network of the Generalitat Valenciana. His leadership has been instrumental in achieving quality certifications and excellence awards in the hospitality industry.