Competencies and objectives

 

Course context for academic year 2026-27

This course examines the use of English in tourism and leisure contexts from linguistic, discursive, and professional perspectives. It explores the main lexical, discursive, pragmatic, and multimodal features of tourism discourse in English, as well as the wide range of genres and communicative contexts found within the contemporary tourism industry.

The course also introduces students to professional communication in areas such as tourist accommodation, travel agencies, tour operators, and digital tourism distribution platforms. Particular attention is paid to the relationship between language, persuasion, promotion, and the construction of the tourist experience, together with the analysis of specialised texts addressed both to tourism professionals and to consumers and travellers.

Throughout the course, students develop the skills required to analyse, interpret, and produce specialised discourse in English related to tourism and leisure, integrating discourse analysis tools, specialised terminology, and current approaches to research in languages for specific purposes.

 

 

Learning outcomes / Course competencies (verified by ANECA in official undergraduate and Master’s degrees) for academic year 2026-27

Skills/Skills

  • CE02 : Apply the theories, models and linguistic tools that are relevant for study and research of the IFE.
  • CE04 : Master the specific terminology of different kinds of the IFE in the contexts where they are used.
  • CE11 : Use the perspectives, theories and analysis techniques that are essential for constructing the theoretical framework of Forensic Linguistics.

 

Conocimientos/Contenidos

  • CT2 : Achieve a critical understanding of the complexity of socio-environmental challenges and problems, including the roots of gender inequalities, situations of discrimination and social exclusion, threats to peace and the achievement of human rights, as well as environmental challenges.

 

Skills/Competences

  • CE06 : Be able to analyse the communicative genres of the different varieties of IFE.
  • CE09 : Be able to transmit the techniques of Plain English and its application to legal English.
  • CE17 : Be able to elucidate the linguistic nature that distinguishes the varieties of IFE: the terminology, syntax, rhetorical organisation and communicative strategies.
  • CE18 : Be able to control the idiosyncratic subtleties and cultural and social differences that are essential for interpersonal communication in academic and professional settings (cultural values, rules of courtesy, non-verbal communication, etc.).
  • CE19 : Be able to use the communicative and discursive techniques common to most of the discourses of the speciality, which serve to achieve different communicative purposes (techniques of argumentation, exposition, description, narration, explanation, etc.).
  • CE20 : Be able to present research carried out in the field of specialised languages using the means of scientific knowledge transmission.
  • CE22 : Be able to prepare effective texts in the different languages of the speciality, oral and written, in English and Spanish, according to the contextual and discursive needs and expectations.
  • CE25 : Be able to use existing resources to obtain, handle, interpret, manage and transmit information: databases, written and oral corpora, Internet and ICTs.
  • CE32 : Be able to manage and evaluate documentary resources that enable the adequate comprehension, production or translation of specialised texts from English to Spanish and vice versa.
  • CE33 : Ability to give an academic presentation orally in English and Spanish in academic and research contexts.
  • CE36 : Ability to apply linguistic knowledge to researching some aspect related to the languages of the speciality (English and Spanish).

 

 

 

Learning outcomes (Training objectives)

  • Identificar y explicar con precisión términos clave y conceptos utilizados en el sector turístico en inglés, demostrando un entendimiento profundo de su significado y aplicación en contextos profesionales.
  • Ser capaz de utilizar eficazmente recursos terminológicos especializados, tanto impresos como digitales, para comprender y traducir terminología específica del turismo en inglés.
  • Clasificar y describir los diferentes géneros textuales utilizados en el turismo, analizando sus características y propósitos comunicativos en inglés.
  • Desarrollar habilidades comunicativas y terminológicas esenciales en inglés, requeridas para una efectiva interacción profesional en el sector turístico.

 

 

Specific objectives stated by the academic staff for academic year 2026-27

  1. To understand the main linguistic, discursive, and pragmatic features of English used in tourism and leisure contexts.
  2. To analyse the different tourism genres, both promotional and professional, with particular attention to their communicative purpose, structure, and linguistic features.
  3. To develop specialised knowledge of tourism terminology and of the documentary and digital resources used in the analysis of tourism discourse.
  4. To develop the ability to critically analyse tourism texts from linguistic, discursive, and multimodal perspectives.
  5. To strengthen students’ communicative and professional skills for contexts related to the tourism industry, including business, institutional, and digital environments.

 

 

 

General

Code: 38617
Lecturer responsible:
Soto Almela, Jorge
Credits ECTS: 3,00
Theoretical credits: 0,40
Practical credits: 0,80
Distance-base hours: 1,80

Departments involved

  • Dept: English Philology
    Area: English Studies
    Theoretical credits: 0,4
    Practical credits: 0,8
    This Dept. is responsible for the course.
    This Dept. is responsible for the final mark record.

Study programmes where this course is taught