Competencies and objectives
Course context for academic year 2010-11
No data
Course content (verified by ANECA in official undergraduate and Master’s degrees) for academic year 2010-11
General Competences acquired at University of Alicante (CGUA)
- CGUA2 : Ser capaç d'utilitzar com a usuari eines bàsiques en TIC.
- CGUA3 : Competències en comunicació oral i escrita: ser capaç d'expressar-se correctament en una de les dues llengües oficials de la Comunitat Valenciana en l'àmbit de la seua disciplina.
Specific Competences (CE)
- CE11 : Definir objectius, estratègies i polítiques comercials.
- CE13 : Manejar tècniques de comunicació.
- CE5 : Convertir un problema empíric en un objecte d'investigació i elaborar conclusions.
- CE6 : Tenir una marcada orientació de servei al client.
Learning outcomes (Training objectives)
No data
Specific objectives stated by the academic staff for academic year 2010-11
No data
General
Code:
23563
Lecturer responsible:
No data
Credits ECTS:
6,00
Theoretical credits:
1,20
Practical credits:
1,20
Distance-base hours:
3,60
Departments involved
-
Dept:
MARKETING
Area: MARKETING AND MARKET RESEARCH
Theoretical credits: 1,2
Practical credits: 1,2
This Dept. is responsible for the course.
This Dept. is responsible for the final mark record.
Study programmes where this course is taught
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DOUBLE DEGREE IN TOURISM AND BUSINESS ADMINISTRATION AND MANAGEMENT
Course type: OPTIONAL (Year: 5)
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DEGREE IN TOURISM
Course type: OPTIONAL (Year: 4)