Faculties and centres
Graduates should understand the relationship between functional areas and the main objectives of production units, as well as between these goals and the economic context as a whole. Graduates should also contribute to corporate operations and the improvement of results. Specifically, they should be able to identify and anticipate opportunities, assign resources, organise information, select and motivate personnel, take decisions, attain their proposed objectives and evaluate results.
Looking at it from this angle, this subject is intended to give students an insight into entrepreneurship, therefore, students will be required to acquire and develop skills necessary to set up new ventures, analyse business opportunities in markets, and achieve business resources required for start-ups. Finally, students should gain the knowledge they need to launch a venture, set out their personal and professional business goals to achieve them.
General Competences (CG)
General Competences acquired at University of Alicante (CGUA)
Specific Competences (CE)
Identifying opportunities and threats about new business ideas as well as their internal strengths and weaknesses, proposing strategic alternatives of business decisions across various functional areas. Understanding connections and consequences of business decisions across a variety of functional areas. Explaining the foreseeable evolution of new ventures based on the business decisions taken. Drafting a business plan including all business decisions. Designing the most interesting structure for the new venture. Proposing solutions regarding business operations and their internal organisation to properly supply a product or service of a start-up. Setting out and proposing the most interesting strategic solutions for start-ups. Finding interesting legal solutions for start-ups, especially regarding commercial law.
Specific objectives provided by the lecturer.
The Overall aim of this subject is to boost new venture creation, in particular small ventures, analysing circumstances involved in entrepreneurship. Other objectives include the following:
Determining and assessing business opportunities in society.
Planning the steps needed to target markets, analysing the decisions which have an impact on functional areas. That they become a reality joined planning. These steps should be included in a business plan.
Analysing variables in management day-to-day business management.