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Course description
  STRATEGIC CORPORATE MANAGEMENT I

Competencies and objectives

 

Course context for academic year 2018-19

El perfil académico del graduado en Economía debe orientarse hacia la formación de profesionales capaces de desempeñar labores de gestión, asesoramiento y evaluación de los asuntos económicos en general. Esas labores se pueden desarrollar en el ámbito público, en las empresas o en cualquier institución de relevancia económica y social.

Por lo que se refiere a esta asignatura, con ella se inicia el estudio del proceso de la Dirección Estratégica de la Empresa. Se pretende ofrecer una visión general de la empresa desde la perspectiva de su alta dirección. La asignatura ‘Dirección Estratégica de la Empresa’ estudia los fundamentos de esta materia, centrándose en las etapas de este proceso. En concreto, se aborda el análisis estratégico así como la formulación de estrategias.

En cuanto a la coordinación de esta asignatura dentro de la estructura académica del grado, la asignatura de Dirección Estratégica de la Empresa profundiza en conceptos expuestos en las asignaturas de Fundamentos de Economía de la Empresa, impartida en el primer curso del grado en Economía.

 

 

Course content (verified by ANECA in official undergraduate and Master’s degrees)

General Competences (CG)

  • CG1 : Capacity to find and analyse information.
  • CG2 : Capacity for team work.
  • CG3 : Capacity for self-learning.
  • CG4 : Apply professional criteria based on the use of technical instruments to analyse problems.
  • CG5 : Capacity to take decisions by applying acquired knowledge to practical situations.
  • CG6 : Obtain important information from the data that is impossible for non-professionals to recognise.
  • CG8 : Analyse problems using critical reasoning, without prejudices, precisely and rigorously.

 

General Competences acquired at University of Alicante (CGUA)

  • CGUA3 : Capacity for oral and written communication.

 

Specific Competences (CE)

  • CE1 : Contribute towards the correct management of resource allocation in both the private and public context.
  • CE12 : Be able to use the appropriate tools for the analysis, diagnosis and solution of economic questions and problems.
  • CE4 : Evaluate the consequences of different options for action and select the best one according to the objectives set.
  • CE5 : Issue expert reports on specific economic situations (international, national or regional) or on sectors of the same.
  • CE7 : Become involved in business management.

 

 

 

Learning outcomes (Training objectives)

- To identify the main in strategic analysis of a company.

- To formulate strategies suited to the aims of the company.

- To be capable of analysing and managing opportunities and threats in productive sectors.

- To understand the strategic process and the decisions taken in each phase.

- To understand the main tools used in strategic management for corporate diagnosis and solution.

 

 

Specific objectives stated by the academic staff for academic year 2018-19

No data

 

 

General

Code: 35032
Lecturer responsible:
MIRAS LLAMAS, MARIA ANGELICA
Credits ECTS: 6,00
Theoretical credits: 1,20
Practical credits: 1,20
Distance-base hours: 3,60

Departments involved

  • Dept: COMPANY ORGANISATION
    Area: COMPANY ORGANISATION
    Theoretical credits: 1,2
    Practical credits: 1,2
    This Dept. is responsible for the course.
    This Dept. is responsible for the final mark record.

Study programmes where this course is taught